MKT 110 - Retailing

Class: 3
3 Credit Hours

This course is a study of the importance of retailing in American business and covers the concepts of store location, layout, merchandising, display, pricing, inventory control, promotional programs and profit management.

Prerequisites: Prerequisite with a grade of “XC” or higher: RWR 032 or satisfactory placement score and a grade of “C” or higher: CPT 102 or satisfactory placement score.

This course is typically taught only in the fall semester.